GKA Blog

Three reasons you need a custom recruit for your patient market research

Posted by GKA on 22/05/18 10:20

Sourcing the right participants is tricky for even the most generic of target groups - but add the strict criteria of healthcare market research into the mix and it can be even harder. From patients with low incidence rate diseases to geographical limitations, there’s no denying that patient recruitment can cause a headache for even the most experienced researchers.

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Topics: Medical, medical market research, Respondents

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