GKA Blog

How to work out a realistic timescale for your patient market research recruitment

Posted by GKA on 29/05/19 15:03

 Patients have a completely unique view on diseases and treatment. Their perspective is often very different to the physicians that treat them due to the intimate relationship they have with the conditions they are living with, as well as their personal experience of a range of therapy options. As a result, patient market research can provide a huge amount of in-depth insight into what it’s like living with these diseases, which can help healthcare professionals and pharma companies see things from a new perspective.

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Topics: Patient Market Research

The essential fieldwork checklist: how to make sure your medical market research is a success

Posted by GKA on 16/05/19 22:03

Healthcare market research recruitment can be a bit of a challenge. With strict criteria, low-incidence rate diseases and hard-to-reach patients to think about, it’s no wonder healthcare market research recruitment can be a challenge for even the most experienced researcher. And that’s before you add time-pushed healthcare professionals into the mix, too!

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Topics: healthcare market research

From GPwSIs to GPwERs: what’s the difference between the two?

Posted by GKA on 03/05/19 14:44

In 2000, the NHS proposed a new role: the GP with a Special Interest (GPwSI). The plan was for this new type of GP to work as part of locally integrated services by providing intermediate care and relieving the pressure on consultants. GPwSIs came into effect in 2006, however, in 2015 the Royal College of General Practitioners (RCGP) agreed on the term GP with an Extended Role (GPwER) instead. This new definition includes all those previously referred to as GPwSIs, with the main difference between the two being that individual GPs themselves are now accredited, as opposed to the service and the premises where the GPs work. But what do GPwERs do, why are they needed, and how can they help with healthcare market research recruitment?

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Topics: healthcare market research

Who’s who in COPD? A medical fieldwork guide

Posted by GKA on 15/04/19 14:56

The lowdown

Chronic obstructive pulmonary disease (COPD) is the name for a group of lung conditions that cause breathing difficulties. It occurs when the lungs become inflamed, damaged, or narrowed, and one of the main causes is smoking - although the condition can affect those who have never smoked.

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Topics: healthcare market research

Mind the gap: gender pay gap in the NHS

Posted by GKA on 11/04/19 16:20

The issue of gender pay gaps is nothing new. In fact, national gender pay gap data has been collected for years - and the UK has actually made significant progress over the last 50 years, moving from a median gap of 47.6% in 1970 to 16.8% in 2016. Last year, along with over 10,000 other organisations across the country, as part of a requirement of the 2017 amendment to the 2010 Equality Act, English NHS organisations employing more than 250 people published headline details of their gender pay gap.

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Topics: healthcare market research

How to manage market research out of hours

Posted by GKA on 20/03/19 15:06

When conducting healthcare market research, it’s not uncommon to need to carry out research out of hours, especially when engaging with healthcare professionals with antisocial working hours or even just fitting in around patients’ busy lives. Whether you’re conducting an in-depth interview or a market research online community, a focus group or an ethnographic study, all out of hours market research requires careful organisation to ensure that your study goes off without a hitch. From scheduling to software testing, here are a few of our tried and tested tips to make sure your healthcare research runs as smoothly as possible.

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Topics: healthcare market research

How does NHS England work?

Posted by GKA on 20/03/19 09:13

 NHS England leads the National Health Service in England. It’s an independent body whose main role is to set the priorities and direction of the NHS, whilst at the same time improving health and care across England. NHS England was created in 2013 as part of sweeping reforms aimed at improving services by increasing competition, cutting red tape and keeping the government out of the day-to-day running of the NHS.

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Topics: National Heath Service

What is the Care Quality Commission?

Posted by GKA on 12/03/19 16:11

The Care Quality Commission (CQC) is the independent regulator of health and social care in England. They work with hospitals, GP surgeries, dental practices, care homes and other health services to ensure they provide safe, effective, compassionate and high-quality patient care - whilst at the same time encouraging care services to improve. As well as registering care providers, the CQC also monitors, inspects and rates services, takes action to protect people who use care services and publishes its view on quality issues in health and social care.

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Topics: healthcare market research

Recruiting hard-to-reach respondents: six steps to success

Posted by GKA on 28/02/19 14:55

 The quality of your participants is paramount to the success of your study. Good participants can be the difference between insightful, in-depth results that fulfil your objectives and fieldwork that just falls a bit flat. Let’s face it - it’s tricky to find terrific respondents these days, even when you’re working with the most generic of target audiences. But add low incidence rate diseases and HCPs who specialise in rare therapy areas into the mix and you’ve got even more work to do. Don’t worry though - it can be done! Here’s our six-step guide on how to recruit hard-to-reach participants so your medical fieldwork recruitment goes smoothly, no matter how strict your criteria.

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Topics: healthcare market research

How the NHS budget has changed

Posted by GKA on 18/02/19 09:23

 

How the NHS budget has changed over time

When the NHS first began back in 1948, it had a budget of £427 million - which, allowing for inflation, is equal to around £15 billion today. However, in the last few decades, this budget has spiralled to around £124 billion. And whilst funding continues to grow, the NHS never seems to have enough funding to cover its huge growth in costs since its inception 70 years ago.

The NHS never fails to be top of the priority list whenever there’s a general election or a big budget announcement, but despite all the headlines, in reality, few people fully understand how the NHS is really funded, and what on earth politicians mean when they talk about mandate budgets, user changes and growth percentage.

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Topics: commissioning

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