GKA Blog

How to source the best participants for medical market research

Posted by Adam Irwin on 16/08/17 11:03

No matter how much planning you do and whatever measures you put in place, a medical market research project is only as strong as its weakest respondent. Your respondents are the fundamental foundation for any successful project, the thing that can transform your research project from a good one into a great one. But how do you ensure your sample of respondents is a good one?

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Topics: Recruitment

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